Twitter Pixel (X Pixel) lets you track your link clicks. It allows you to monitor and analyze user interactions more effectively.
Twitter Pixel supports multiple pixel IDs, making it easy to segment and organize your click data across different projects or audiences. Whether you’re running multiple campaigns or managing several brands, this feature provides the flexibility needed for detailed and structured analytics.
You can set a default pixel ID to be applied across all your links for convenience. Additionally, each link can be individually configured to use a specific pixel ID or to disable tracking entirely, giving you complete control over your data strategy on a per-link basis.